Wednesday, May 11, 2016

Medical Entrepreneurship Syllabus

Innovation in health care in many ways

Course syllabus and schedule:

    Sessions:

   1. Introduction to the course.  Definition of entrepreneur (debate)

 Mastery of self

   2. Traits of an entrepreneur:  mastery of self/Ignatian/Heroic leadership

   3.  Ds and Fs of enterpreneur

Mastery of opportunity

1.    Opportunities:   identifying, screening, seizing
2.    Creativity, opportunities in medical field, medical entrepreneurship.
Start of submission for bp    -   topic and concept

Mastery of enterprise

3.    Business planning, business model
4.    Goal Setting VMOKRAPI - Business model submission
5.    External environmnent, regulatory framework – VMOKRAPI
6.    Sales Estimate; micromarket study, PTM - External Environment/EFE
7.    Strategies:   in house, outsourcing, franchising   ITO - Sales Estimate
8.    Finance   -   Genesis of Enterprise, debit, credit, Strategy
9.    CTRP of 1997:  BIR and you; Case analysis -  Financial Statements                 
10.  Case Analysis
11.  Field visit of an enterprise (micromarket study)
12.  Guest entrepreneur
13.  Guest entrepreneur - BP draft submission
14.  Social entrepreneurship
15.  Medical entrepreneurship -   Final BP submission






GRADING SYSTEM:

      Individual                                                         Weight
                  NU 12                                                 10 points
                  Special Report                                    10 points
                  Business Plan                                     30 points (Should not be less than 40 pages)
                  Case Analysis                                     10 Points
                                  ST                                       60

Group
                 Presentation                                        15 points ( Crime, Micromarket, Process Analysis)
                 Entrepreneur                                        25 points
                                 ST                                        40

                                 Total                                    100 points

Explanation of the assignments and grading system

     Individual:

1.      NU 10: 10 points 10 new ideas.  This fosters creativity and inventiveness -  10pts.
These are new ideas arising from gaps in the wants and needs of the market and from what pisses you off.

Describe the situation, what is wanting and lacking, then the innovation and its advantages and benefits. Describe how the process for implementing the innovation/new ideas

                        Past projects are welcome

                        This is to be sent/uploaded to : profjorge.entrep.innovation@blogger.com weekly on or                            before the session date.

2.      Case analysis - 10%.  Oral recitation:  This is a test of critical and analytical
thinking.  This is about research and data collection and proving and disproving the hypothesis to the problem. This tests the ability of the student to relate to the goal/vision of the enterprise or entrepreneur. This is about relevance and focused thinking. No written report is required

3.      Special report -  10%  This is a five minute, at least 30 pages PPT presentation on the topic that was assigned (related to the topic of the session)/preferred by the student.  The presentation is to be graded according to the rubric.  It is suggested that the class create an account at Slideshare and that the report be uploaded to the said site.  The class sec shall schedule the SR presentation


Menu of topics for the Special Report
  1. Self-Mastery
a.    Ignatian Leadership
b.    Leadership from within
c.    Attitude is Everything
d.    Are doctors meant to be entrepreneurs?
e.    How to foster creativity
f.     Critical / Analytical Thinking
g.    The Harvardian Method / Case Analysis

2.   Mastery of Opportunity
            a.  Innovation in Healthcare (Global)
            b.  Local Opportunities in Health Care
            c.  Driving Forces of Growth in Health Care in the Philippines (HMO and Philhealth) 
                 How long will they last?
                  d. Go Negosyo
                  e.  IT and Health Care
                   f. Advances in Stem Cell Theraphy
                  g. Advances in Medicinal Technology / Pharmacology

  1. Mastery of the Enterprise
    1. Aravind Hospital (The McDonald of Eye Care in India)
    2. Dr. Devi Shetty, Philanthropist and Heart Surgeon, Founder Of Narayana Hrudayalaya Hospital
    3. Ayurvedic medicine
    4. Non – traditional Medicine (An answer to the growing health care cost in the Philippines?)
    5. The Ten Dollar Dialysis (Narayana Hospital)
    6. The Business Model by Alexander Osterwalder
    7. Start Ups
    8. Global Entrepreneurship
  1. Business plan - 30%.  This is a major requirement of the course.  The students are required to submit outputs that every session. as stipulated in the syllabus.   The students should be able to submit a BP at the last session of the course.  It should be at least 40 pages long A1, 12 points, font Arial double space, with table of contents and pagination
          Of the 30 points, the student will be graded with 5 points based on his regular submission of                 outputs for the BP on the day they are due.

Failure to submit the BP means that the student get an INC grade, which could lead to a 1 grade if not submitted.

The student will not be graded on attendance because he will be unable to submit outputs if he does not attend the class.

Subtotal:   60 points

Group work:

1. Invitation of the guest entrepreneur.   25%

The entrepreneur is a living proof a walking lesson on entrepreneurship.  If the group can bring him in the class, the group gets a four.  The group takes care of his certificate, gifts, parking and other tokens for the guest.

2.  Group work          15%

   1.  Planning a crime

   2.  Micro market study:

       Study two fast food outlets:

       Compare and describe:

1.    Customer behavior (how are they using the outlets)
2.    Estimated profile of the customer:   age, sex, appearance etc.  Sorry no MR or
      formal customer profiling interview
3.    Physical facilities, pricing, level of service, staff appearance and, cleanliness,
speed, food taste 

   3.  Input, throughput, output study of a micro enterprise:

            Study a food street cart:  describe the food/service being rendered, describe the
inputs, and the process, the cost, vs the outputs (the product)   How do they match up (place the ITO diagram)


Submission of assignments:

  1. All group work are to be submitted /uploaded to :
profjorge.entrep.medentrep@blogger.com                    

Drafts of the business plan are to be submitted to this site:
To view the posting, please view/click

2.  NU 12 assignments are to be sent uploaded to:

          To view the posting, please view/click


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