Sunday, June 12, 2016

The Papawraps beat them in the sales pitch and branding - with unique memorable names

Innovation in health care in many ways

Rizal Philippines
June 12, 2016

Happy Independence day today.




Yesterday, the Entrep Doctors of Medical Entrepreneurship class had a fun day showing their creativity and ;deeper understanding of concept, production and making the sales pitch, The HPG, Casa Sofia, or  Fabulous Alternative may  have fabulous dish presentation and preparation, but none could beat the names of Papawraps:    and their Stawberry Tragedy and the Mango Suicidie.  If you tried their dish and still are alive as of today, you are lucky.

We had review of the things and concept learned at the start, after playing the song its a Wonderful World and greeting Entrepreneur Dra Hazel on her birthday (her third decade on this earthy?) And we would celebrate it with fine dining with the dish that the class especially prepared for her.

Then we; had review of the business model by Entrep Dr. Biboy and the BMI Gassman template by Entrep Dr. Dom.

Then the special reports by Entrep Dr. Biboy on Dr. Vi of  Aravind Hospital and report by Entrpe Dra Vi on why doctors make good entrepreneurs.  If only to show that they have been made and born to
                                        Entrep Dr Biboy mentoring the class on business model


                                                The business model canvass ppt.


                                        Entrep Dr. Dom on 55 BMI templates, reemphasis


                                        Entrep Dra Vi, the birthday celebrant and HPG





                                     Creating value for the class and the hungry nation


                                           The Papawraps and their suicide and tragedy menu


                                         Entrep Dr. Dom and his Tequila Rose


                                                               The HPG group






                                        What?!  Clinicians as Chefs?  They are good



                                       We love their green mangoes ensalada and bagnet



                                        Entrep Dra Nanette is very much focussed with her food prep



                                      Entrep Dra Sasa and Aisa working in synch for their dishes


                                      The class room was beehive of creativity and was an iron chef scene



                                     Just two group members but they delivered the output

be entrepreneurs thus we do are naturally easy and walk in the park for them (like complying with the assignment, submitting new ideas, and making the business plan

The center piece of the session was the groups creative activity. The professor brought ripe mangoes, Discoll starwberries (first class and very expensive) and bell pepper (green and yellow) the class prepared two dishes:   one sour, and one sweet that are cnetered on these ingredients.

If I recall correctly, the dishes prepared were:

Group I   HPG - Road Rage and Yellow Ham

Group 2  Casa Sofia -  Mango Belle Pepper and Mango Salsa

Group 3 -  Mango on the Go and Tequila Rose (Strawberry infused with NOX)  much sweeter ang
                  strawberry

Group 4   Fabulous Alternative  - Mango Apertivo  and Strawberry Healthy

Group 5 -  Papawraps with their  Strawberry  Tragedy and Mango Suicide (Hahaha)  The last group beat every one else in the sales pitch.    They exhibited the differentiation in the naming/branding and that worked



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