Pranav Case (A and B) - An Immersion on how to do a business plan

Innovation in health care in many ways

Ateneo Professional School
Makati City
June 24, 2016

I understand that the group in charge of the case has been somewhat challenged because of the length, The case is meant to expose, immerse the students on the total works of the the business plan.  Afterwards, writing the business plan should be a walk in the park

     Formulation of the concept
     The product
      Vision Mission vs the concept
     Research:    secondary, first hand (trying the spa and barbershop)  This is a must; this is the main lesson of the case; Fail to research and you plan to fail)
     Macro Micro market study.; the importrance of location, customer, competition (competitive analysis - we did not do this for food preparation)
     Setting up the business  :   manpower, equipment, process
      Financials/Market data
     Corrections innovations, errors,

     Is the product concept cast in stone, Is the vision carved in hard rock?

     How do you turn around the business?

With Pranav case, you will be more than ready to write and research for your business plan